MIE 201: Introduction to Business Processes

Instructor: Václav Švec
Credits: 3
GEP: Humanities

Course Description

The course is a cross-functional exploration of business activities such as product design, distribution, production, and marketing. The aim is to introduce the general concept of business and contemporary topics centered on the business plan model. The course covers various learning objectives, including understanding how businesses are organized and managed, comparing and contrasting production, marketing, and finance inter-relations, and applying critical and creative thinking skills to solve real-world problems. The course is designed to enhance students’ critical and creative thinking skills and introduce them to tools to help them reflect on their own thinking.

Learning Outcomes

Upon successful completion of this course, students will be able to:

• Describe the contemporary business world.
• Set company goals and objectives and develop a mission statement.
• Explain and analyze how businesses are organized and managed.
• Understand how people are managed in organizations.
• Compare and contrast the inter-relations of production, marketing, and finance (and thus be prepared for upper-level business courses).
• Apply these principles to real world problems and select and evaluate solutions.
• Explain the intellectual standards for critical and creative thinking.
• Evaluate the work of others using the intellectual standards for critical and creative thinking.
• Apply critical and creative thinking skills and intellectual standards in solving problems or addressing questions.
• Identify and apply authentic connections between two or more disciplines.