FTM 491: Special Topics in Textile and Apparel Management – Fashion Photography

Instructor: Štěpánka Stein
Credits: 3
GEP: Elective

Course Description

The subject ‘Fashion and Commercial Photography’ aims to outline the principles and possibilities of today’s fashion and commercial photography. This style has appeared in significant world collections in the past few decades. Inevitably, its role has become more assertive in all aspects of the global perception of artwork. It is often inspired by capturing reality, combined with elements of stylization. The trends keep moving further and coming back, but the substantial remains – focusing on the quality of ideas and selection of models. The role of styling and makeup is variable and ‘burdened’ by trends; nature is replaced by the expressive and oversaturated, and vice versa. Students are introduced to the work of both World and Czech photographers in publications focused on fashion; they establish their own opinions on various approaches to fashion photography. Students must understand fashion in the sense of clothing and see it in a broader context. Fashion is design, architecture, lifestyle, objects around us, and our aesthetics. A fashion photographer should be able to sense paintings and creations by fashion designers and should be able to see colors, material structure, pattern lines, and details that make the whole.

Learning Outcomes

Working on particular assignments, students get to understand that fashion photography is teamwork: an artist-designer, a model, a visage artist and a client who dictates the limits of the production. Ultimately, this will lead to the development of your own way to visualize your ideas in
fashion photography. If you complete the course successfully, you will probably have, by the end of the class, a small fashion photo portfolio.